Audi

The stupendous team: Two Group Creative Directors, two Associate Creative Directors, Associate Director of Strategy, SVP of Production, SVP of Paid Media, Group Strategy Director, and Sr. Director of Growth.

With my eyes armed with the content and ears chock full of the team’s strategy, I studied Audi’s “Progressive Premium” visual language, then distilled it into my cohesive look for the deck.

I integrated movement throughout the story (like the title slide) and used lines as visual markers to indicate structure. Here are a few samples.